eCommerce development agency for brands ready to build a stronger store.

eCommerce development is the planning, design and build of an online store. As an eCommerce development agency, Rococo handles platform selection, UX, product and category structure, design, development, SEO foundations and launch, so the store is built to sell, not just to look good.

We focus on Shopify and WooCommerce for most eCommerce website development projects, and can advise on the right platform based on your products, team, integrations and growth plans.

Yes. Rococo is a Shopify Partner and supports brands with Shopify development, redesigns, migrations and ongoing improvements.

Yes. We support WooCommerce development for businesses that want a flexible, WordPress-based eCommerce platform with strong content and product control.

Yes. eCommerce website redesigns are a core part of our work, improving UX, product discovery, performance, trust signals and conversion without losing what already works.

Yes. We plan Shopify migration and WooCommerce migration projects carefully, including product data, URL structure, redirects, SEO foundations and launch checks.

Yes. SEO foundations are considered from the start: site structure, product and collection pages, metadata, internal linking, performance and redirects are all planned during development, not bolted on afterwards.

Yes. Product pages, collections, navigation and filtering are key parts of any eCommerce platform development, and we improve them to support both customers and search visibility.

Yes. We can continue supporting the store through ongoing improvements, or you can move into a marketing-led engagement via our eCommerce Growth service or Ongoing Growth Partnership.

New store builds, redesigns and migrations start from £20,000, with a fixed proposal after discovery rather than an estimate that grows. The final figure depends on platform, catalogue size, integrations and how much B2B or international functionality you need. Shopify’s own plan fees sit outside it.

Most new store builds run 10 to 14 weeks from kick off to launch. A redesign on the same platform can be quicker. ERP or warehouse integration, B2B pricing, large catalogues or a migration from another platform push it towards 16 weeks. You get a dated plan after discovery, and the data and integration work starts in week one rather than at the end.

Discover, plan, design, build, then launch and improve, as set out above. Jake Boase or Matthew Jones, the co-founders, manages every project personally and stays on it after launch. You have one point of contact, a shared plan you can see, and a weekly check in rather than a monthly surprise.

On Shopify and Shopify Plus, hosting, security and updates are part of the platform fee, which sits outside our price. For WooCommerce we set up managed UK hosting with backups, updates, a staging site and monitoring, either on your account or ours, and we tell you what it costs before anything is signed.

Almost always. We have connected stores to Dynamics 365 Business Central, Sage, Xero, Brightpearl, Unleashed, Klaviyo, Shopify POS and third party warehouses. The integration is mapped in discovery because it decides how products, stock and orders have to be structured, and it is tested on real data before launch.

Yes, and we measure it. Every build is designed for mobile first and checked against Core Web Vitals before launch, with a target of passing all three on mobile. App and script bloat is the usual reason Shopify stores fail those tests, so every app is justified before it goes on.

Every launch includes 90 days of monitoring on speed, rankings and tracking, with fixes included. After that most brands keep us on a growth retainer from £4,000 a month, rolling monthly, covering SEO, paid media, Klaviyo and conversion work on the new store. Support only retainers are available for stores that just need a safe pair of hands.

For most DTC brands, Shopify. For brands that need to change the checkout, sell B2B and direct from one store or run several markets, Shopify Plus. For content led brands or businesses that need full control of data and URLs, WooCommerce. We build on all three, so the recommendation comes from your catalogue, margins and systems rather than what we sell, and we say so in writing after discovery.

Jake Boase and Matthew Jones, the co-founders, scope every project and stay on it. Design, build and marketing are done by our own team in West Sussex. There is no offshore build team and no handover to juniors after the pitch, which is why the marketing plan and the build are written by the same people.